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Khloe Kardashian is one of the most recognized pop culture icons of today’s world. She is famously known for her many accomplishments such as her television and radio shows, various fashion brands, and modeling career. Along with her other many entrepreneurships she is also an author of various books. Khloe has an outgoing and ambitious personality which commonly makes her a fan favorite of all of the Kardashians. Also, she is more relatable to the public because of her openness about her weight loss journey and marital issues/relationship struggles with Lamar Odom. The ability for her audience to feel like they can relate to her really easily broadens her audience past the normal Kardashian fan club. She consistently exudes confidence, strength, and power in everything she does. This aspect of Khloe Kardashian allows her to completely dominate in the ethos and pathos concepts in her everyday life. When comparing Khloe to her sisters it is highly apparent that she has the biggest heart of them all. She doesn’t attempt to hide her mistakes from the public eye as most other celebrities do. Khloe is also very humble in her working ways and gives back to several charities, while touching other individual’s lives.

Khloe Kardashian is thirty two years old born in Los Angeles, California. She is the daughter of Kris Jenner and Robert Kardashian. Khloe’s father died when she was just eighteen years old due to esophageal cancer says Biography.com. She has two full sisters, Kim and Kourtney which are both older than her and one full brother who is younger than she is named Rob. After her parents got divorced her mom re-married to Bruce Jenner and gained two half-sisters, three step brothers, and one step sister according to BoomsBeat. Her sisters Kim and Kourtney have been by Khloe’s side in an abundant amount of her businesses. For example the three sassy sisters opened a boutique named Dash in three different locations, produced a line of tanning products, and also they are all featured on the widely known reality television show Keeping up With the Kardashians. Recently Khloe has broken out of that pattern and has started to create brands and shows of her own. Much like her other half-sisters Kendall Jenner and Kylie Jenner who illustrate strong pathos in their personal brandings in their modeling career and beauty brands.

In Khloe Kardashian’s new show Revenge Body she helps people who are struggling with weight issues get back at their ex’s. Khloe handpicks personal trainers, style experts, and glam squads to completely change their way of life. “We are making haters our biggest motivators”, says Khloe. This process takes twelve weeks and at the end of the twelve weeks the individual gets thrown a big reveal party for all of the blood, sweat, and tears they put into their transformation. Before the reveal they get pampered by Hollywood’s best teams to make sure they look nothing less than exquisite when they step out to show off their new revenge body. This show’s audience targets the people who have been struggling with their weight for some reason. The reasons for weight gain or eating disorders differ from individual to individual in the show, but they all have one thing in common… They are all ready to take that next step and conquer weight loss like never before. Khloe Kardashian also helps along the way by giving encouraging phone calls to the contestants on the show as well. Revenge body highly uses pathos in the opening of every episode because it starts with the contestants testifying their weight struggles and hardships that may have gotten them to the size they are now. This draws more viewers in because they feel like they can connect with them on an emotional level on their weight loss journey.   

Khloe Kardashian has recently turned her life around. She had been living in her sisters’ shadows when it comes to physical appearance. The media always referred to her as the “fat funny sister “according to Khloe. However, without using any artificial help and strictly working out and eating right Khloe was able to lose over forty pounds. Khloe took the time to focus on herself and became healthy all the way around. This has truly been an inspiration for women and men in society because it shows that even a celebrity like Khloe Kardashian has to work for their dream body. Fitness is one of today’s hot topics and everyone is talking about Khloe’s new body. This drastic change in her lifestyle has helped promote her new show Revenge Body. Khloe Kardashian did a photoshoot with Complex Magazine flaunting her new ultra-fit physique. She confidently posed in several athletic outfits each in different workout settings. The audience Khloe is targeting in this shoot can vary depending on which angle the shoot is looked at. It can be perceived this shoot/these photos are for the people who doubted her, but also it could be targeting the people in the world that see her as an inspiration in their life. Khloe shows strong ethos in this shoot, her personal brand is doing a 180 from fat to fab and she is making sure everyone knows it. This fashion spread also includes an interview of Khloe asking several questions about her personal life including how she has personally changed and how her relationships with other people have changed over the years. Including in detail questions about her current feelings about Lamar and their divorce.

Khloe Kardashian married Lamar Odom who was a famous NBA star. According to Biography.com they decided to get married after only dating each other for one month. Also, BoomsBeat says that the couple didn’t have to pay for any expense of their wedding. Their marriage soon became problematic. Biography.com also mentions that Lamar has a drug abuse problem and soon entered himself into rehab. This issue of Khloe and Lamar’s marriage has been discussed on Keeping Up With The Kardashians many times. In fact there is a specific episode where Kris Jenner (Khloe’s mom) gives Lamar Khloe’s new phone number after Khloe and Lamar had stopped communicating. Khloe then felt that her privacy had been invaded and that the wound of her divorce was reopened. After time apart Khloe’s true feelings about her ex-husband were revealed. In Khloe’s Complex Magazine interview in 2015 she confesses to missing Lamar and the things that they used to get to experience with one another. Also Khloe says, “I think Lamar’s gonna always be that person [for me] but that’s what made it so special” when reflecting on her and Lamar’s current day to day relationship.

Khloe Kardashian’s personality is hard to come by in the social world today. She doesn’t see herself as above anyone and treats people like they are actually human. Most stars seen today find themselves getting caught up in the fame and the glory, but Khloe takes it in as an opportunity to make herself better. On top of her busy entrepreneur life style, Khloe is also involved in helping charities. According to Look to the Stars, Khloe supports the following charities: Elton John AIDS foundation, PETA, Race to Erase MS, and Soles4Souls. Khloe Kardashian made a statement when she posed naked to protest the use of furs in clothing for PETA. In this shoot she attempted to capture a broad audience this could include people who wear faux fur, real fur, or even people who stand against fur. This audience also includes her own sister Kim Kardashian according to People. Khloe really manipulates the use of ethos and pathos in this PETA shoot because she is a well-known figure using her famous brand to tap into your emotions about the animals being killed just for their fur. The media and mode of this photo of Khloe have blown up. Khloe’s shoot was discussed on television, in many news articles, and in magazines.

Khloe Kardashian has had to overcome many obstacles in her life. From her dad dying, her divorce with Lamar, and her weight loss journey she has only persevered into the successful business women she is today. Khloe is a one woman show with all of her talents she has to offer. She owns several different companies, stars on television shows, and constantly makes a difference anyway she can. Even with all of the spotlights and cameras always following every move she makes in her life, Khloe continues to exude confidence and grace even through her mistakes and failures. She gotten this far in her many different careers due to her hard working mentality, humbleness, and ambition. Khloe appeals to a wide range of audiences because she is so easy to relate to. She is always trying to find a way to help others, whether it be her family, friends, or some random people on Revenge Body. Khloe Kardashian has proven herself time and time again to be one of today’s most grounded pop culture icons and is truly admirable to every extent.

    WORKS CITED:

Talarico, Brittany. “Real Girl Reactions to Khloe Kardashian’s Good American Jeans”, People.com, People, 29 November 2106, people.com/style/khloe-kardashian-good-american-jeans-we-tried-it/. Accessed 25 January 2016.

Biography.com Editors. “Khloe Kardashian Biography”, Biography.com, A&E Television Networks, 31 October 2016, www.biography.com/people/khloé-kardashian-21180909. Accessed 25 January 2016.

Look to the stars. “Khloe Kardashian Charity Work, Events and Causes”, Looktothestars.org, www.looktothestars.org/celebrity/khloe-kardashian. Accessed 25 January 2016.

Booms Beat. “50 interesting facts about Khloe Kardashian: posed nude for PETA, is a natural blonde”, Boomsbeat.com, Booms Beat, 15 April 2014, www.boomsbeat.com/articles/2816/20140415/50-interesting-facts-about-khloe-kardashian-posed-nude-for-peta.htm. Accessed 25 January 2016.

Corinthios, Aurelie. “Keeping Up with the Kardashians Recap; Khloe Kardashian is Furious at Kris Jenner for Giving Her New Number to Lamar Odom”, People.com, People, 13 December 2015, www.people.com/tv/kuwtk-khloe-kardashian-furious-at-kris-jenner-for-communicating-with-lamar-odom/ . Accessed 25 January 2016.